80+ conversion playbooks for your store. Start free and publish one in 5 minutes.

Playbooks that move shoppers to act

Same traffic. More sales.

Launch ready playbooks on your store and after visitors leave. DropUI helps store owners turn first visits into purchases, increase cart value, and bring shoppers back. Spend less on more traffic, and get more from the traffic you already have.

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Where to start

Start from a ready playbook instead of a blank page

Choose the sales problem first, not the format. Cart recovery, higher order value, first purchase, or a return after exit. The offer, timing, and message should help shoppers decide, not just display something.

In your store

Popup: abandoned cart

Visitor is about to leave with a cart? Show a discount, free shipping, or one last reason before you lose the order.

Use this playbook
Campaign preview: abandoned cart

In your store

Bar: free shipping threshold

Missing $23 for free shipping? Show the threshold and give shoppers a reason to add one more product.

Use this playbook
Campaign preview: free shipping threshold

In your store

Popup: first-order code

New visitor browsing products? Show a first-order code and help them move to the cart faster.

Use this playbook
Campaign preview: first-order code

After exit

Web push: seasonal campaign return

Black Friday, holidays, or payday? Send a web push to subscribers and bring them back to the offer after the visit.

Use this playbook
Campaign preview: seasonal campaign return

In your store

Popup: returning customer offer

Customer returns for another visit? Show a benefit, bestseller, or code that helps them decide.

Use this playbook
Campaign preview: returning customer offer

In your store

Popup: offer countdown

Offer ends today? Show a countdown or time limit that nudges shoppers to act now.

Use this playbook
Campaign preview: offer countdown

In your store

Embed: product recommendations

Customer views a product or cart? Show a bestseller, bundle, or complementary product right when they are choosing.

Use this playbook
Campaign preview: product recommendations

In your store

Popup: newsletter signup with a discount

Visitor is not ready to buy yet? Capture an email or phone number in exchange for a discount and follow up later.

Use this playbook
Campaign preview: newsletter signup with a discount

In your store

Embed: short qualifying survey

Do not guess what the visitor is looking for. Ask 2-3 short questions and show an offer, recommendation, or message that better matches intent.

Use this playbook
Campaign preview: short qualifying survey

Why it works

Popups work best when they meet a real moment of decision

Weak popups interrupt. Good popups help shoppers decide. The difference is not the format itself, but the precision: who sees it, when it appears, and what offer it makes.

Stop visitors before they leave

Show the offer on exit intent, after a scroll or click, or only after a few page views.

React to cart context

Cart value, product count, currency, and login status can trigger a different offer.

Personalize by segment

Campaign source, UTM, device, country, browser language, and visitor type can all change the message.

Control frequency

Set frequency, schedule, and exclusions after conversion or campaign dismissal.

Soon: AI Targeting

You start by setting the rules yourself and control the timing, segment, and offer. AI learns from shopper behavior and suggests campaigns most likely to capture attention, win back hesitant visitors, and drive more purchases.

First recovery touchpoint

Start with a popup that removes hesitation

You do not show the same thing to everyone. Match timing, offer, and segment, then keep only the variants that move visitors forward.

Launch the first popup in minutes

On-site and after exit

Do not stop at one touchpoint

The best results do not come from one popup alone. They come from several touchpoints working toward the same sales goal. DropUI connects them in one tool.

In your store

Keep the offer close to the moment of purchase

Embed: catch the moment of hesitation

In your store

Embed: catch the moment of hesitation

Show a form, countdown, or sales block exactly where a shopper hesitates before buying.

Bar: keep the offer visible

In your store

Bar: keep the offer visible

A bar reinforces promotions, free shipping, or urgency without blocking the whole page.

After exit

Recover attention even after the visitor leaves

Web push: remind without a form

After exit

Web push: remind without a form

Visitor left without buying? A notification reminds them about the offer and recovers part of the lost intent.

WhatsApp: reach them where they read

After exit

WhatsApp: reach them where they read

Automated reminders and offers sent where visitors actually read messages.

Coming soon
SMS: send a fast reason to return

After exit

SMS: send a fast reason to return

A short recovery channel where fast response and instant reach matter most.

Coming soon
Email: follow up with a sequence

After exit

Email: follow up with a sequence

Post-visit sequences that bring visitors back and help complete the purchase.

Coming soon

One system, more return visits

Support the same buying decision in more than one place

A popup can open the conversation, but it should rarely be the whole system. Add embeds, bars, and post-exit channels where they help shoppers make the same buying decision.

Popup, bar, embed, and return channels in one tool instead of disconnected tools.

Launch the first flow in minutes

AI assistant for store campaigns

Stop inventing campaigns. Start launching them.

The AI assistant reviews your store, suggests what to launch, and prepares a ready campaign for the right sales moment. Less manual work, faster launch.

Preview of an AI-generated campaign

Step 1

No blank-campaign start

The AI assistant factors in your store, products, and offer, so you are not starting from an empty campaign.

Step 2

Get a campaign ready to launch

Offer, copy, layout, and CTA come together into a campaign you can refine and publish without assembling everything by hand.

Step 3

Catch the sales moment

Black Friday, holidays, restocks, collection launches. The AI assistant suggests what to launch before the sales moment passes.

Sales decisions

Stop guessing which offer works

If you do not know which variant works better, you are not running CRO. You are guessing. Once a playbook is live, DropUI shows what helps shoppers decide and what only uses traffic without results.

Less guessing, faster decisions

Turn off weak variants before they take more visits

Launch a few approaches, watch how visitors respond, and quickly see what to keep, improve, or shut down.

Find the offer that wins

Compare variants and keep the one that turns more visitors into customers.

Spot the conversion leak

Views, CTA clicks, and funnel steps show whether the issue is the offer, timing, or message.

Match the message to the visitor

Show a different message to new visitors, returning customers, or people with a specific cart.

Connect follow-up with CRM and GA4

Leads, activity, and revenue signals land where your team already follows up and measures impact.

No manual report stitching

Know what to fix before you buy more traffic

Tests, segments, CRM, and Google Analytics 4 connect campaign response with business impact. The next decision starts with evidence, not a hunch.

Prove performance before you scale

Works with your stack

Connect your stack without adding friction

DropUI connects to your store, CRM, and analytics so your first campaign can use purchase data and show impact where your team already makes decisions.

Connect your stack

Connect your store and team tools without manual data work

You do not need to replace your stack to test results. Start with a script or a ready integration and work on your own data from day one.

That shortens launch, keeps data cleaner, and makes it easier to see whether the playbook is really improving conversion.

Start with the first playbook

Launch your first playbook before you buy more traffic

You do not need to roll out everything at once. One goal and one playbook are enough to see whether the same traffic can convert better. Scaling comes later.

01

Create your account

Start with email or Google. No sales call required.

02

Connect your store

Paste the script or choose a ready integration.

03

Publish a playbook

See whether the same traffic starts producing more sales.

Ready to launch

Create an account and test one playbook. Add more channels only when you see results.

FAQ

Before you launch your first playbook

The most common questions before starting with DropUI: setup, cost, compatibility, and choosing the first playbook to test.

DropUI is a marketing automation and CRO tool for ecommerce stores. It helps you launch playbooks that close more sales, capture leads, and bring shoppers back from the traffic you already have. Popups are only one format.